The culture of a company can shape every aspect of it: morale, productivity, turnover, quality of service provided, how the company as a whole is viewed — even the types of clients a business attracts. Culture is everything, which is why cultivating a positive one is so important. We’ve compiled a few of the best tips to ensure your company culture is as positive as possible.
Hire for Culture
Culture is shaped by every individual who works at a company — from the top managers to every employee. This makes the hiring process for all positions crucial to the shaping of the company culture. An interview isn’t just a time to discuss a candidate’s qualifications for the position, it’s also an excellent opportunity to ask questions that can determine a candidate’s values to see if they align with that of your company.
Recognize and Commend the Team
Employees who feel valued and appreciated are more likely to work harder and stay with a company longer than those who aren’t. Recognizing milestones like birthdays, employee anniversaries, or simply telling them they’re doing a great job can go a long way for morale. These recognitions don’t need to break the bank; they can be as simple as an email or announcement thanking everyone for their hard work, or the boss giving everyone a big shout out at a meeting.
Allow for Work-Life Balance
Even if your employees enjoy their job immensely, having a strong work-life balance is important for productivity and to prevent job burnout. This could mean different things to different employees; some may want the weekends off to spend time with their family or need to take the occasional early day to take a pet to the vet. To some, it could mean that their workday is confined to work hours so that there are no duties encroaching on their personal time at home. Or it could mean all of the above. Having flexibility for employees’ needs makes for a more positive culture where people feel they’re able to work while still taking care of the things that matter in life.
Open communication is important in all types of relationships — even that of an employer/employee. Creating an environment that allows for openness, whether through “open door” policies or asking for employee feedback, is crucial for allowing employees to feel valued and heard. Performance reviews, while dreaded by many employers and employees alike, can be an excellent time for both parties to get on the same page and ensure that any of the employee’s concerns are addressed. Having open communication shows that a company cares and is concerned for the employee’s well-being, making the employee care more about the company in return.
These small steps can go a long way to ensure everyone feels happy and valued, and it ultimately leads to the betterment of the company. Employees are more enthusiastic, more productive, and more devoted when the culture is a positive one that is designed to make everyone’s workday the best it can be.