The Turnaround
Leading the operational rebuild of a wellness business: systems, processes, procedures, team, service culture, and tech. Full circle from the franchise years — this time with harder-won judgment.
Present Tense
The comeback is a daily practice.
Not a story about the past — a report on the present. Here's where my focus go today.
Current Work
Three things on the bench.
The Land
Managing our family vineyard in Sonoma County, CA. The ranch kid, back on the ranch, making something patient. Dirty boots and long days. That's it.
The Build
An early-stage technology project — product, process, and the road to launch. Not easy, but someone's got to do it.
Of Service
The work that matters most.
Alongside the ventures, I advise founders and firms on operations, systems, and growth — and I mentor two groups that matter most to me: early-stage entrepreneurs, and people reentering society after incarceration who are rebuilding careers with confidence.
If you're on one of those journeys and think I can help — reach out
“Fail first, fail fast, fail forward” isn't a poster on my wall. It's the operating system of everything on this page.